April 1, 2015
Policy may change from time to time. Please check back frequently
Media Corporation and its YARPP.com business operations (“YARPP”,
“we”, or “us”) respect and protect the
describes what information we collect, how we use that information,
and some of your privacy rights regarding that information.
of Information and Your Privacy Rights
information we collect and how we collect it.
YARPP collects information from you when you voluntarily provide it
to YARPP or by other means, such as registration pages operated by
third party publisher networks (collectively, a "User Form").
In a User Form, YARPP or a third party such as a blog, website, or
other third party working with YARPP (each such third party a
“Publisher”) may ask you for information such as your
name, your company’s name, email address, street address, zip
code, telephone numbers, and job title (together, "User
Information"). Completing the User Form is voluntary and you are
under no obligation to provide User Information. Information about
business partners of YARPP, including Publishers and advertisers, may
be collected through various means in the course of conducting
business operations, such as through contracts and by emails
exchanged with those partners (all such information being “Business
Behaviors Collected with Cookies, Web Beacons, and Other Information.
YARPP uses cookie and web beacon technology to associate certain
Internet-related information about you, such as Internet Protocol
address and what Web browser you are using, with certain of your
online behaviors, such as opening or clicking on a particular online
advertisement. Additionally, YARPP may use other new and evolving
sources of information and information gathering in the future as
they become available (together, "Technology Information").
Cookies. A cookie is a small amount of data stored on the hard drive
of your computer that allows YARPP and/or its partners to identify
and associate your IP address with corresponding information in
YARPP's database. YARPP and/or its third party partners may use
cookies to track individual responses or views of advertisements and
activity across different websites over time, and use this
information to help predict what other advertisements may be of
interest to you and enable you to receive customized advertisements
or content. These cookies contain no personally identifiable
information. The cookies may reflect de-identified demographic or
other data linked to data you voluntarily have submitted to us, such
as your email address, that we may share with any third party in
hashed, non-human readable form. To learn about how you can opt-out
of the receipt of cookies, please visit
http://www.aboutads.info/choices. To learn about how you can remove
cookies placed on your computer or prevent the placement of cookies
on your computer, please see Section 4 below. To learn more about
cookies in general, please visit http://www.cookiecentral.com.
Web beacons. A web beacon is programming code used to display an
image on a web page and can also transfer an individual's or
Publisher’s user identification to a database and associate the
individual or Publisher with previously acquired information about
them. Web beacons enable YARPP and its third party partners to track
certain Web sites visited by you or advertisements you may view
online over time across different Web sites. Web beacons help
determine products or services in which consumers may be interested
and help track online behaviors for marketing purposes. More
information about web beacons is available at
Where Technology Information is Collected. Technology Information is
collected directly from YARPP advertisements and Publishers that
YARPP contracts with to display advertisements. Such advertisements
will usually be displayed within one of the following advertising
YARPP may set a cookie on a consumer’s computer when the
consumer view advertisements delivered on Publisher websites. After a
cookie is set, YARPP may track how consumers interact with the
advertisement and the Publisher website (for example, registering,
purchasing, browsing, etc.).
YARPP and/or its partners may track Publisher and advertiser
interaction with email solicitations sent to Publishers and
advertisers (for example, to sign up for YARPP Pro).
YARPP may lawfully receive information about you from third parties,
such as information located in public databases ("Outside
No Information Collected from Minors.
MINORS UNDER THE AGE OF 18 SHOULD NOT PROVIDE ANY PERSONAL
INFORMATION, INCLUDING THEIR EMAIL ADDRESS, TO YARPP. If YARPP is
notified it has personal information about a minor under the age of
18, that information will be promptly deleted from our database.
As used herein, Individual Information means User Information,
Technology Information, Outside Information, and any other
information YARPP lawfully obtains about you.
of Information and User Data
we use and share the information we collect.
Discretion to Use Information.
Information voluntarily provided to YARPP or lawfully obtained by
YARPP is the property of YARPP and may be used by YARPP for any
lawful purpose, including the sale, lease or transfer of the
information to Publishers, advertisers and data aggregators for
marketing purposes. If you wish to close your account or remove your
email address with us, you may follow the instructions at the end of
each email message to unsubscribe or follow the instructions detailed
at Section 4 below.
Targeted Advertising and Information.
YARPP may use Individual Information to target advertising and other
information, such as business, weather, entertainment, sports and
general news alerts and similar information, more effectively. When
an individual is online, YARPP may use Technology Information to
associate an individual with their Individual Information and YARPP
attempts to show information and advertising for products and
services to which the person may respond. YARPP may use data
collected from a response to one type of advertising or information
for targeting advertisements or other information through a different
venue. For example, YARPP may notice that you responded to a shampoo
advertisement and use that response to deliver a shampoo-related
advertisement and other information to you.
YARPP may disclose Individual Information to respond to subpoenas,
court orders and other legal process as required by law.
YARPP may sell or transfer non-individualized information, such as
summary or aggregated anonymous information about all persons or
sub-groups of persons.
YARPP may transfer all or part of your Individual Information as
part of a business transition such as a merger, acquisition, or asset
we store and protect the information we receive.
Storage of Individual Information.
YARPP stores Individual Information in a database on YARPP computers;
the information is maintained and stored in encrypted form. In
addition, YARPP's computers have security measures, such as a
firewall, to protect against the loss, misuse, and alteration of the
information under YARPP's control. YARPP also maintains physical and
procedural safeguards to protect Individual Information.
Notwithstanding such measures, YARPP cannot guarantee that its
security measures will prevent these computers from being illegally
accessed and the Individual Information on them stolen or
Practices of Third Parties
Advertiser cookies and web beacons.
Publishers who place advertisements on the Internet may use their own
cookies, web beacons and other technology to collect information
about you as a consumer. YARPP does not control Publishers' use of
such technology. YARPP may place cookies of its Publishers or
advertisers who are under contract with YARPP, on your computer.
These cookies may be placed at the time you open and/or click within
email sent by YARPP or a Publisher under contract with YARPP, and may
collection information about you over time across different websites.
This Policy does not apply to the practices of Publishers or other
companies that YARPP does not own or control or to people that YARPP
does not employ or manage.
The Publishers' Website and email messages transmitted by YARPP on
its own behalf or on behalf of Publishers may contain hypertext links
to the Websites of third parties. YARPP is not responsible for the
privacy practices or the content of such other Websites.
Affiliated Companies that are not Publishers.
YARPP may disclose or transfer Individual Information to affiliated
entities, parent companies, or subsidiaries, in YARPP's
You May Exercise Your Privacy Rights
To prevent the display of Publisher or YARPP advertising on a
Website, do not visit the Website. To only prevent YARPP from
tracking your behavior on a Website, turn off cookies from that
Website and do not click on or interact with any advertisements.
note that YARPP
does not have a mechanism or process to respond to any “do not
track” signals which a web browser may send or receive.
To unsubscribe from YARPP or Publisher email lists, click the link
included in the footer of any message delivered by YARPP or a
Publisher and follow the instructions provided.
Widget or Application Uninstalls.
To deactivate or uninstall the YARPP Word Press plug-in from your
computer, click the deactivate button in your Word Press admin
settings. For additional assistance on how to do this, you may visit
our FAQ located at the following url:
For any non-Word Press websites, simply remove the widget’s
java script from your website.
Check instructions about your web browser to learn how to prevent
placement of, or how to remove, cookies placed on your computer by
resources and contact information.
For more information about protecting your privacy, you may wish to
visit http://www.netcoalition.com and http://www.privacyalliance.org.
If you wish to be notified of any changes to this Policy, please
check back frequently as we will republish it to this Website with a
new effective date. If you have questions about this Policy and your
rights under this policy, or if you would like access to personal
information we may have about you in our files, to correct, update,
or to have us delete it, or would like to notify us of your choice to
opt out of the sharing of any of your personal information, please
write to us at the address below. Please note that, notwithstanding
any requests otherwise, Business Information may be retained by us as
necessary for business or legal purposes.
Madison Ave., 10th Floor
City, MO 64112